OUR STORY

From Fussy Eaters to Nutritional Magic

We're two mums, two best friends, and two former corporate professionals who got tired of mealtime battles — and decided to do something about it.

MEET THE FOUNDERS

Tanika Marais & Rentus Roux

We're best friends who bonded over the same exhausting problem — children who refused to eat their vegetables. After years of hiding broccoli in pasta sauce and negotiating over peas, we asked ourselves a simple question:

"What if vegetables were the fun part?"

That question became Veggie Sparkles. Science-backed, fuss-free, and properly nutritious — because your children deserve both.

Partnered with Innovate UK

Developed at Campden BRI

Who we are

We’re Veggie Sparkles — a small team of founders, mums and food-focused innovators on a mission to make vegetables easier for families.

We created Veggie Sparkles to solve a problem we knew all too well: getting children to eat vegetables without the stress, pressure or mealtime battles.

By transforming real vegetables into a fun, sprinkle-style format, we’re helping families introduce vegetables in a way that feels simple, familiar and achievable.

Developed with food science expertise and backed by innovation, Veggie Sparkles is about making small, positive changes that add up over time.